Research, press & external references
Curated outbound links: publications, interviews, press coverage, awards, and institutional roles. For the complete founder timeline and awards list, see Pivony.
Full timeline on pivony.com/aboutDecision memos
Practical guides on AI transformation, paired tracks for technology and experience leaders.
Technology leaders
When your AI program should strengthen teams instead of adding a delivery vendor
The first question is rarely how many engineers. It is whether you lack clarity, capacity, or ownership.
11 min read
Technology leaders
RAG in production: what the CTO office should own vs delegate
Retrieval-augmented generation is a data platform and operating model. Notebook success is the easy part.
7 min read
Technology leaders
Architecture review questions I use before a build vs buy call
Feature checklists hide the decision that matters: can you own this system in year two?
14 min read
Experience leaders
VoC data and AI: governance before models
Customer intelligence programs usually fail because nobody owned the corpus, consent, and escalation path, not because the wrong model was chosen.
11 min read
Experience leaders
When product, CX, and technology need one roadmap
Parallel plans look orderly on org charts. Customers experience them as inconsistency and broken promises.
11 min read
Experience leaders
Pilot design: what business teams must own in the first 90 days
A pilot measures whether operations changed, not whether the model scored well. Most programs that start without business ownership end quietly by week twelve.
14 min readRecent posts on X
Short notes on AI, product, and operations. Follow for updates or connect on LinkedIn.
While most CDPs only manage existing micro-segments, @pivony_ai discovers them. Today we're launching advanced segment discovery. Proactively uncover hidden, high-potential customer groups your current tools are missing and boost your ROI.
@pivony_ai To find out more details: https://pivony.com/micro-segmentation
Expect a lot more from me on AI, data, and the reality of entrepreneurship. I want to share the fundamentals you actually need to know. Hit follow if you haven't yet, and let's build together.
AI is making Data Science experts scarce. Vibe-coding writes pipelines but defaults to baseline accuracy. Getting superior results requires deep mathematical fundamentals to steer the AI's statistical choices.
Have you ever had a bad gym experience? 🏋️♂️ Most gym owners never actually find out why members cancel. We built @pivony_ai to change that. Glad to see our approach recognized by OMBVRE as a top feedback analytics tool for gym owners. 📷👇
@pivony_ai https://pivony.com/news/pivony-listed-ombvre-best-feedback-analytics-software-gym-owners
A well-planned mind gets you closer to your goals. The time you spend planning isn’t time lost. It’s one of the highest-return investments you can make. And yes, planning tomorrow before you go to bed can take you to a completely different level. Clarity creates momentum.
The irony of an email automation platform having zero frequency capping.@useapolloio sent me 12 emails in 7 days, including 2 within 11 minutes. "How 300+ GTM pros use AI in 2026" apparently not to throttle their onboarding sequences.💀 Perfect time to unsubscribe and deregister.
Research & publications
Interviews & talks
Interviews & talks
Para Dergi · 2023
Successful brand positioning
Panel coverage on brand positioning and market perception.
Interviews & talks
MAG Dergi · 2020
Understanding the consumer in digital
Interview on digital consumer understanding and the path from research to product.
Interviews & talks
Apple Podcasts
Career journey in tech
Conversation on building a career across research, R&D, and founding a CX/AI platform.
Interviews & talks
YouTube
Talk on Pivony & consumer intelligence
Video interview on building an analytics platform around voice of customer.
Interviews & talks
eBelediye
Analytics platform born from data and AI
Interview on building an analytics platform at the intersection of data and AI.
Press
Press
Web Summit Qatar · 2024
Attendee profile
Global industry event, technology and startup ecosystem.
Press
Webrazzi · 2022
AI-powered analytics data platform
Launch coverage of the Pivony analytics platform.
Press
Egirişim · 2021
Pivony first investment at ₺7M valuation
Coverage of Pivony's first investment round.
Press
Girişimler
AI-assisted customer analysis platform
Profile of Pivony as a customer intelligence startup.
Press
TeknoTalk
Consumer trends on the Pivony radar
Press on consumer trend intelligence and VoC analytics.
Press
Akıllı Fabrikalar
Digitizing consumer understanding with NLP
Coverage of NLP investment and digital consumer understanding.
Press
Marketing Türkiye
The digital path to understanding consumers
Marketing press on VoC and customer understanding.
Press
HR Dergi
Brands that miss Gen Z speed fall behind
Industry commentary on generational expectations and brand competitiveness.
Awards & programs
Advisory & institutions
Advisory & institutions
Doğuş Teknoloji · 2020
CTO office advisory, big data & AI
Advisory to the Doğuş Teknoloji CTO office on big data and applied AI (2020).
Advisory & institutions
Galatasaray University
Department advisory board
Institutional advisory role at Galatasaray University Department of Management.